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Jack Wills
How Jack Wills collects customer data
When customers create an account they provide their email addresses, home and delivery address
Online Competitions with direct magazines and newspapers. Note these are always online and customer email and physical address are collected with an option to opt out of future marketing
On their website Jack wills explian s why they collect customet information, how the collect and well as how to opt in or out of future marketing mail.
Newsletters are also one of the most effective ways of collecting customer data
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